she said in an interview that it is meant to be viewed as a love letter/text/online message to the music industry
as in like the industry wants her to be a sex symbol like katy perry, lady gaga etc and dumb down her music
but she is saying i can do that and this song is an example of me doing that but i don't want to become that sort of artist and do it all the time
"you want be somebody who i'm really not"
so she is basically talking about the industry as if it were a lover or something
and the xxxo is her sign off
she said in an interview that it is meant to be viewed as a love letter/text/online message to the music industry as in like the industry wants her to be a sex symbol like katy perry, lady gaga etc and dumb down her music but she is saying i can do that and this song is an example of me doing that but i don't want to become that sort of artist and do it all the time "you want be somebody who i'm really not" so she is basically talking about the industry as if it were a lover or something and the xxxo is her sign off