Lyric discussion by mad about the boy 

Cover art for Its Personal lyrics by Radio Dept., The

Powerful instrumental.

The title says it all. It's as if someone has asked, "what's wrong?" and the answer is, "it's personal" and the beat just shows how much silent grief the person is going through.

@mad about the boy sounds give a city vibe to me, perhaps some connection between depression and city life is implied.