Lyric discussion by _innuendo_ 

This song starts of as a commentary on a girl, a girl Faris probably had a relationship with, she slowly took him over, absorbed all his thoughts and being and then and he sees her for what she really is and so the song evolves into a commentary on trends, conformism and I think maybe girls and weaknesses to advertising and branding? Fantastic song. Its been in my head for about 2 months straight. Everyone who hears it loves it. The Horrors are great live too - best night of my life.

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