Lyric discussion by honestfi 

OK - it doesn't quite fit, but I believe that it's based on the fact that a child dies, somewhere in the world, every 7 seconds. (a child in Africa dies every 3 seconds)

It could be the song is bemoaning the fact that a lot of people don't care because the majority of these people will be black, or maybe there is prejudice both ways as they can be white or black. Maybe it is shouting about some of the reasons behind why these children die, sure some would be to do with hunger or malnutrition, some to do with terminal disease, wherever they live. Some children still die as 'human sacrifices' or abuse. Maybe it is shouting about all of the reasons that they die and we should 'sober up' and do something about it.

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