Lyric discussion by scubasheteve 

Cover art for Soma lyrics by Strokes, The

Yep it is definitely from Brave New World. I think it is about the character Bernard Marx who at first doesn't take the soma because he doesn't approve of the society around him but then because of a girl - Lenina - he decides to conform and he takes the soma. The line "He was trying too hard to be like them" sums it up perfectly.