The bands name is Portuguese for 'The Most Beautiful Band in Town'. They are an Brazilian indie rock/folk and Brazilian pop music group that has gained success in Brazil.

The band formed in 2009 in Curitiba and the band's name was inspired by the title of a short story "The Most Beautiful Woman in Town' by Charles Bukowski. Their Youtube clip for "Oração" (Prayer) garnered them their first widespread success with nearly 5 million views in a three week period.